LEGO is coming

How to create a real holiday for kids for the 1^st of June?
Together with LEGO we came up with a legend and a family tradition – swapping pupils’ record books for LEGO constuction sets.

Credits

Creative Director: Roman Firainer, Yaroslav Orlov, Kolya Fabrika
Art Director: Maxim Demkin
Copywriter: Sveta Kucherenko
Director: Alexey Astafyev 
Camera: Maxim Zhukov 
Strategic Planning Manager: Eugenia Basenko
Account Director: Irina Gornova
Account Manager: Nadezhda Drozhzhina
Producer: Katya Fenkina, Alexey Yakubenko, Ilya Gincharadze 
Production Video: Hype
Digital Producer: Lubov Berezina